Secrets of a Master Moderator by Naomi R. Henderson

Secrets
This book spans nearly 30 years of Naomi’s experiences as a moderator and a trainer of qualitative researchers. It covers a full range of QRE’s [Qualitative Research Events] from IDIs to extended groups. There are tools, tips, and techniques for moderators who run the gamut from novice to seasoned and it grapples with knotty questions and concerns that affect those working in market research environments.
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One thought on “Secrets of a Master Moderator by Naomi R. Henderson

  1. Howdy! I’m at work browsing your blog from my new iphone! Just wanted to say I love reading your blog and look forward to all your posts! Keep up the excellent work!

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